Morgan

The History of Morgan

   

The Morgan Motor Company is a British motor car manufacturer. The company was founded in 1909 by Henry Frederick Stanley Morgan, generally known as "HFS" and was run by him until he died, aged 77, in 1959.The company is still in family hands and currently run by his grandson.
Morgan is based in Malvern Link, an area of Malvern, Worcestershire and all the cars are assembled by hand. The waiting list for a car is approximately one to two years, although it has been as high as 10 years in the past.
The early cars were two seat or four seat three-wheelers, and are therefore considered to be cyclecars. Three-wheeled vehicles avoided the British tax on cars by being classified as motorcycles. Competition from small cars like the Austin 7 and the original Morris Minor, with comparable economy and price and better comfort, made cyclecars less attractive.
H.F.S. Morgan's first car design was a single-seat three-wheeled runabout which was fabricated for his personal use in 1909. Interest in his runabout led him to patent his design and begin production. While he initially showed single-cylinder and twin-cylinder versions of his runabout at the 1911 Olympia Motor Exhibition, he was convinced at the exhibition that there would be greater demand for a two-seat model.
Morgan built his cars' reputation by entering them in competitions. One of his racing cars won the 1913 Cyclecar Grand Prix at Amiens in France. This became the basis for the Grand Prix model of 1913 to 1926, from which evolved the Aero, Super Sports, and Sports models.
These models used air-cooled or liquid-cooled variations of motorcycle engines. The engine was placed ahead of the axis of the front wheels in a chassis made of steel tubes brazed into cast lugs.
For part of the 1950s and 1960s, the USA provided the company with its largest market worldwide, taking up to 85% of all production. This ended with the first wave of US safety and emission regulations in 1971. For many years (1974 to 1992), all Morgans imported into the United States were converted to run on propane as fuel to pass the U.S. emissions regulations. However, this conversion, along with bringing the cars into compliance with US vehicle safety leglislation, was carried out by the dealership, and not by the factory, making the cars grey market vehicles.
Morgan cars can be found in many areas of motorsport, from club and historic racing to more prominent examples, including the Le Mans 24hr race and the Morgan Aero 8 GT3 car.

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